Freicom for Bedag Informatik
Bedag Informatik is looking for IT professionals for the new location in Aarau in collaboration with the Zurich-based HR consultancy Humanis. Recruitment is to be supported by a communication offensive in the area of employer branding.
Freicom designed and implemented the communication measures. The aim is to emphasize the attractiveness of the employer with a central message via various channels: We go for IT. In AG.
At the same time as the site was opened, the website Go-for-it.ag launched. Interested parties will also be addressed via a large poster with the URL and QR code hanging on the façade of the new location at Aarau main station. The campaign was supported by Freicom with advertisements, media work and a press conference.
