Ruch with a new market presence from Schneiter Meier
The Swiss industrial company Ruch, which specializes in special steel, metal and glass constructions for construction and industry, chose the Schneiter Meier agency after an agency evaluation.
The mandate includes the development of the brand strategy and visual identity as well as the realization of all marketing and communication measures. According to the press release, Schneiter Meier developed the future brand values, the differentiating positioning, the new name and the visual identity of the Ruch brand. The Zurich-based branding agency was also entrusted with the content and design conception and realization of the marketing and communication measures.
