Schneiter Meier: new market presence for Homburger
Following an agency evaluation, Homburger, the Swiss commercial law firm, has commissioned the Zurich branding agency Schneiter Meier to revise its market presence.
The objective of the mandate was to formulate a future-oriented brand strategy and to visualize the brand identity. In a structured process, Schneiter Meier specified and further developed the brand strategy in terms of content and modernized the visual appearance on this basis. In doing so, emphasis was placed on a long-term, differentiating and international appeal. The new market presence was introduced with Homburger's move to the Prime Tower.
