Etextera: Hospital-ready headlines written
The Solothurn Hospitals are launching an advertising campaign in job listings and on job portals. The copywriting agency Etextera provided the headlines and taglines for the campaign.
The image campaign, which was realized almost exclusively with employees of the Solothurn hospitals as models, can be seen throughout the year in job advertisements in the print media - and also on various internet job portals. Etextera created the headlines and sublines for the twelve advertisements.
