Seed: Five films realized for Swiss Life
Swiss Life is breaking new ground in audiovisual corporate communications. Instead of a self-contained corporate film, Swiss Life has opted for a modular approach.
An animated film provides the most important facts, while four short films are intended to express the company's brand values. For example, the story of a violin maker who wants to build the perfect violin: The story represents Swiss Life's ambition to continually set new standards in its industry.
The films are used as part of external and internal communications. In Swiss Life's new website, they appear prominently on the home page. In the role of general contractor, Seed developed the overall concept, wrote the scripts and realized the films.
Responsible at Seed: Alexandra Fisher (writer, director), Michael Saxer (cinematographer), Dani Keller (editor), Aiko Fukushima (music), Kompost (animated film), Bettina Frymerman (production manager), Felix Courvoisier (producer).
> To the animation film
> To the short film "Future
> To the short film "Reference
> To the short film "Independence
> To the short film "Swissness
