Y&R Group: Corporate client campaign developed for ÖKK
The Y&R Group has created new ad campaigns for ÖKK that are aimed at businesses and show how to protect oneself from the rampant “I’ll-do-it-anyway-itis.”.
Going to work sick? Not if you are insured with ÖKK: ÖKK's daily sickness benefits and accident insurance policies protect companies in the event of absence from work and thus prevent the rampant "abolitionism".
The subjects developed by the Y&R Group can now be seen in target group-specific print media.
Responsible at ÖKK: Mario Theus (Market Private and Corporate Clients, Member of the Executive Board), Venanzi Vincenz (Head of Marketing Communications). Responsible at the Y&R Group: Dominik Oberwiler (CD/AD), Martin Stulz (text), Laurie Morard (graphics), Daniel Ganahl (illustration), Pablo Koerfer, Manuela Wettstein (consulting), Caspar Coppetti (overall responsibility).
The subjects developed by the Y&R Group can now be seen in target group-specific print media.
Responsible at ÖKK: Mario Theus (Market Private and Corporate Clients, Member of the Executive Board), Venanzi Vincenz (Head of Marketing Communications). Responsible at the Y&R Group: Dominik Oberwiler (CD/AD), Martin Stulz (text), Laurie Morard (graphics), Daniel Ganahl (illustration), Pablo Koerfer, Manuela Wettstein (consulting), Caspar Coppetti (overall responsibility).
