Swiss Dialog Marketing Award: "Play Me the Song of Victory

The categories represent the broad range of dialog marketing channels and reflect the diversity of the industry, according to a press release. Five special prizes will also be awarded. In the "International" category, agencies from abroad submit their successful campaigns. The "Campaigns for Non-Profit Organizations" category is the platform for this important dialog marketing sector. Winning the "Audience Award" is a special honor. Online voting will be used to determine the favorite work of visitors to the dialogue marketing exhibition from Thursday, March 1, 2012 to Monday, March 5, 2012. Equally coveted is the "Platinum Prize", with which an expert jury will honor the most outstanding work of the entire year. The range of categories is rounded off with the "SDV Junior Award". This can be a springboard for young talents in the industry who want to present their skills to a wide audience. Last year's winning entry in this category will be presented this year under the motto "Play me the song of victory". A competition entry can be awarded in several categories.

All entries will be judged by a panel of experts, including Martin Spillmann (Spillmann/Felser), Frank Bodin (Euro RSCG Worldwide), Pierre C. Meier (Werbewoche) and René Eugster (Agentur am Flughafen). Advertisers, marketing experts, representatives of universities of applied sciences and clients are also represented.

The complete participation dossier is available at Dm-award.ch. Members of the SDV partner associations ASW, BSW, Schweizer Werbung, SMC and Swissfundraising benefit from reduced participation fees. The deadline for entries is January 31, 2012, so saddle up, put your spurs to the wheel and register now! The winners will be celebrated at the Award Night on June 22, 2012 in the large saloon of the Kongresshaus Zurich. The winning entries will be included in the creative ranking of Advertising Week, which is compiled in collaboration with the Art Directors Club Switzerland.