Agence Trio celebrates with Manor Ticino
After expanding beyond the Röstigraben with numerous accounts, Trio is now crossing the Alps with Manor. Proud of its 100-year presence in Ticino, the multi-category retailer has commissioned the Lausanne-based agency to handle its anniversary campaign.
The aim of the campaign is to publicize the anniversary and the associated special offers and events, as well as to strengthen brand loyalty. The promotion-style visuals appear on posters, catalogs, direct mail, employee signs, competition stands and at the POS - throughout Ticino. Trio sent its creative director to Lugano to assess the impact of the campaign "in vivo". On a Video his journey can be followed.
Responsible at Manor: Lukas Vasvary. Responsible at Agence Trio: Tatiana Amaudruz (Consultant), Fabian Echeverria (Creative Direction), Yvo Hählen (Art Direction), Jesus Gonzalez and Sandrine Llopis (Concept), Donatella Cinzano (Text).
