Spar becomes sponsor of the women's floorball world championship

Spar Handels AG decided in favor of the partnership for a number of reasons, according to a statement: The World Cup is taking place right on the headquarters' doorstep. With the Swiss team as the driving force, the focus of the whole of Switzerland is also on the event and the attention of the population is guaranteed.

According to the press release, not only the visual presence through the logo, but also the product placement of the Spar products during the event week is essential for the commitment.