Supertext: 132,000 words texted for Swissmilk.ch
Swiss Milk Producers (SMP) has completely revamped its website in collaboration with the copywriting agency Supertext
In cooperation with the text agency Supertext, all information about milk and dairy products was rewritten, according to a press release. Particular attention was paid to search engine friendliness (SEO) in the new web texts. With a team of five authors, the Zurich-based text agency wrote hundreds of articles on the topics of nutrition, health, family, cholesterol, osteoporosis or lactose intolerance - 132,000 words in the end. With the new content, a recipe database with around 5,000 and a baking database with 1,000 recipes, the Swiss milk producers want to attract 250,000 visitors per month to the new page bring
