Angelink communicates for Fisherman's Friend Strongman Run
Following an agency evaluation, Fisherman’s Friend has selected the Zurich-based agency Angelink. The mandate includes communications support before, during, and after the Fisherman’s Friend Strongman Run.
The Fisherman's Friend Strongman Run is not for the faint-hearted, writes the agency in a press release. A 16-kilometre course garnished with spectacular obstacles, ice-cold puddles and relentless climbs will delight Swiss runners for the third time in a few months' time. The fun-filled endurance test will take place in Thun on March 11, 2012.
Angelink was commissioned with the communication support, consisting of blog, PR, social media and newsletter. The agency has already launched the run on 4,000 starting places with initial measures.
