Advertising agency DWK realizes web presence for Viseca
Zurich-based advertising agency DWK has now also realized the web presence on Kontaktlos.ch as part of the "Kontaktlos bezahlen" campaign for Viseca Card Services. The website builds on the story of the two protagonists already featured in the contactless payment commercial.
At Contactless.ch the user learns more about the function of the product through the examples of the two characters. In addition to an appealing design, the agency said in a statement that the website was designed with user-friendliness in mind. In this way, the advertising agency is linking to the actual product - the "MasterCard Pay Pass" credit card - which is also convincing due to its simple handling.
Responsible at Viseca Card Services / Aduno: Tanja Adis (Communication Manager Online Media), Roger Zuberbühler (Campaign Manager), Stefano Gentilini (Head Web Development), Emanuele Firmani (Web Developer), Mauro Tangari (Web Developer). Responsible at Werbekanzlei DWK, Zurich: Patrick Varga (Consulting & Strategy), Turan Oeznalci (Creative Director), Nadine Hendriks (Art Director).
