Ski regions use anti-Zurich sticker campaign
Following reports yesterday, Thursday, of anti-Zurich stickers found on ski lifts, street poles, and in restaurant restrooms in Davos, other ski regions are now trying to attract the disheartened Zurich residents to their areas.
The Lenzerheide ski region in Graubünden reacted immediately and published a modified sticker on its website on Thursday. It reads: "Sorry, dear Davos, Zurich residents are welcome here". Jungfrau Railways also placed an advertisement in Blick am Abend yesterday, as 20 Minuten writes on Friday. The title of the full-page advertisement read: "We love Züri. Zurich residents are also welcome here."
