Saatchi & Saatchi becomes lead agency of Swisscom
Saatchi & Saatchi has won Swisscom as a new client. The new account will be managed from the Zurich office.
The leadership team Petar Dakovic, Juerg Aemmer and Pascal Schaub are delighted, the agency writes in a statement. They are particularly proud to work for a brand that embodies Swiss values like no other.
"The intensive exchange over the last few months has convinced us. Saatchi & Saatchi has demonstrated strategic understanding and creative competence - that's what tipped the scales," says Olivier Quillet, Head of Brand Management, Swisscom.
The new mandate will be managed from the Zurich office. Petar Dakovic, Mangaging Director, is convinced: "Swisscom has the potential to become a very big brand. We want to fully exploit this potential."
