The advertising week on Star TV: Migros Quizmania - Animalic good

Migros' latest Quizmania campaign, in collaboration with the WWF, provides the inspiration for a spooky yet funny game.

The production company Who's Mcqueen Picture developed a surprising concept for this viral spot, in which not only the brilliant idea but also the casting and the location were crucial.

You can currently see the making of in "Die Werbewoche" on Star TV.

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