Clio Awards: The shortlist

In the poster category the agency Advico Y&R with a poster for Sudden Rush Surf Travel, titled Better Stories. The agency is also on the shortlist with "The iPhone Protective Case " for Leica, in the Collateral category and in the Public Service category with "Diary" for Blue Cross. In the Innovative Media and Interactive categories, the agency nominated by JvM/Limmat One Minute of Silence" campaign for Caritas. The agency is also represented in the Product/Services category with "Braking Heads" for Mercedes Benz. The Walker Advertising Agency is in the running with three works. The SP campaign "What Zurich Needs" is nominated in Integrated Media. In the Print category, Amnesty International can hope for one of the coveted statues for its small ad campaign. The Rega spot "Heaven can wait" is a finalist in the Film category. In the Dimensional category, the Airport agency was shortlisted with a mailing for the textile association, entitled Self-Dissolving Mailing. The agency Saatchi & Saatchi Switzerland is also on the shortlist, in the Product/Service category with "Let the sea help you breathe" for Otrivin.

The Clio Award Night will take place for the 26th time on May 19, 2011 in New York and is one of the most important awards for advertisers worldwide. Each year, the jury honors outstanding creative work in the fields of advertising, design and digital media.