Wirz gives "Tips for resigning" for Jobwinner.ch and Jobup.ch
On Monday, the joint advertising campaign by the two job platforms Jobwinner.ch and Jobup.ch was launched. The campaign, conceived by the Zurich-based advertising agency Wirz, offers tips on how to quit your old job as quickly as possible.
The "Tips for quitting" concept developed by Wirz is a successor to the subjects of "As soon as a job becomes available". The background to the campaign is the wide range of offers on the platforms, which tempt people to start a new job as quickly as possible. The campaign therefore dramatizes ways to get rid of your old job quickly. Airline pilots are suddenly doing loops and firefighters are roasting cervelats on an open fire. Spots for cinema and TV, advertisements and various online formats were realized with the aim of making Jobwinner.ch even better known in German-speaking Switzerland and Jobup.ch in French-speaking Switzerland.
The campaign is complemented by a separate website and activities on Facebook. At www.stelle-loswerden.ch, users can enter their own tips or rate other ideas. The best tips will be used for the campaign and realized as subjects or commercials. Prizes will also be awarded for the most original ideas.
New website for Jobup.ch
The French-speaking Swiss job platform Jobup.ch recently went online with a new design. The brand identity corresponds to that of its German-speaking Swiss sister platform Jobwinner.ch, which underwent a complete relaunch in September 2010. Both portals are operated by Jobup, a joint subsidiary of Edipresse and Tamedia with offices in Zurich and Geneva.
