Interaction Communications: Writing for Bührer Licht
The Aarau-based agency Interaction Communications has created a series of ad campaigns for Bührer Licht. These are intended to highlight current topics related to the owner-operated lamp store in newspaper advertisements.
The focus is on product innovations, special promotions, lighting design workshops and events for children, for example. The aim is to create an overall picture, subject by subject, that demonstrates the size of the Lampenshop and makes it a tangible experience.
Responsible at Bührer Licht: Markus Bührer (Managing Director). Responsible at Interaction Communications: Tania Rodriguez (Creative Director), Thomas Wirth (Text), Seraina Hoffmann (Consulting).
