Last but not least: Treated poorly, half-sold?
A U.S. online retailer wanted to draw attention to his website in a rather unusual way: He treated his customers particularly poorly, harassed them, and threatened them.
Many (albeit negative) reviews = more frequent appearances in Google searches = more revenue. That was his reasoning. But his plan backfired: He has since been arrested and is facing charges in court for various fraud offenses, stalking, and making threatening statements. The judge denied his request for release on bail due to suspected psychotic personality disorders.
Incidentally, his website, DecorMyEyes, has since been appearing in a surprisingly prominent position on Google. However, according to the press release, it is impossible to determine whether this was actually due to the unusual «advertisement.» In any case, Google has since responded: In the future, it will penalize companies that treat their customers extremely poorly.
Incidentally, his website, DecorMyEyes, has since been appearing in a surprisingly prominent position on Google. However, according to the press release, it is impossible to determine whether this was actually due to the unusual «advertisement.» In any case, Google has since responded: In the future, it will penalize companies that treat their customers extremely poorly.
