New project manager at Publica Data
Corinna Schneider will join Publica Data as a Senior Project Manager starting in January 2011. The sociologist and media specialist will work on the Evo-Ad project, among other things, and will take over responsibility for it following its market launch.
Corinna Schneider has more than 20 years of industry experience. Her track record includes working for Publicitas as Head of Research, other marketers and various media agencies. The Mediapulse Foundation for Media Research, based in Bern, to which Mediapulse and Publica Data belong, has the legal mandate to collect data on the distribution and use of radio and television programs in Switzerland and to pass this data on to program providers and the advertising industry.
