Hesskisssulzersuter rolls his eyes at Ammann Optik

You pass an eye test if you can read twisted letters correctly. In everyday life, however, the letters are never actually twisted. But they dance around in front of your eyes or you can no longer recognize every single one so precisely. Or they are simply printed too small. Hesskisssulzersuter has staged these weaknesses on the new subjects for Amman Optik.
Responsible at Ammann Optics: Philip Ammann, owner. Responsible at Hesskisssulzersuter: Thomas Ammann (Creative Direction, Text), Florian Bachofen (Art Direction), Lars Bo Müller (Consulting).