SLFB: Grittibänze also love Floralp

As the spring campaign with the hedgehogs has already shown, Floralp is also a reason for dough animals to get weak in the knees. Spillmann/Felser/Leo Burnett has now taken this idea a step further with a new motif. The dough men are now also addicted to the preferred butter. So much so that the happy Floralp Mödeli-Ergatterer flees from his companions so as not to have to share. The motif has been used as a single and double poster in German- and French-speaking Switzerland since the beginning of November.

Responsible at Floralp: Peter Ryser (Managing Director BO Butter), Martin Rüst (Head of Advertising + Media SMP), Angela Perniola (Project Manager Floralp SMP), Matthias Glauser (AMS Media). Responsible at SFLB: Maren Beck (text), Oli Kreienbühl (AD), Martin Spillmann (CD), Béa Weilenmann, Pam Hügli (consulting), Suzana Kovacevic (art buying). Photographer: David Willen. Image processing: Tanja Willen. 3D conversions: Philipe Chrétien.