Last but not least: Full program for a few million
This man seems to know how to break the piggy bank: Ottmar Hitzfeld, the new coach of the Swiss national team. And something of an advertising icon.
This man knows how to make the piggy bank burst: Ottmar Hitzfeld, the new coach of the Swiss national team, advertises for various Swiss companies - such as Power Plate and the furniture store Pfister. The former Bayern coach is also in demand in Germany, as the business magazine Bilanz knows: in our neighboring country, he acts as a brand ambassador for the BP subsidiary Castrol and as a football expert for Premiere. He is also said to be on the road for Swiss Life, for image campaigns and an online Bundesliga betting game. And as if that wasn't enough, he is about to sign a lucrative advertising contract with Credit Suisse - the cooperation includes participation in seminars, golf matches and advertising campaigns, according to reports. Poor Mr. Hitzfeld, I wonder if that's not too much for him? At least his tireless commitment to the economy is paying off: He will earn a total of around three million francs a year from PR appearances. In comparison, the paltry CHF 3 million he receives from his main employer, the Swiss Football Association, almost seems like a pittance.
