Service: Print Media Planner 2001
The 25th Print Media Planner now contains title information from the Swiss press, the most important results of Mach Basic 2000, VSW circulation data and evaluations of the MA Net 2000 Internet study.
From now on, title information from the Swiss press, the most important results of Mach Basic 2000, VSW circulation data and evaluations of the MA Net 2000 Internet study can be looked up in the 25th Print Media Planner.Service Print Media Planner 2001
It is available in German and French for 30 francs from any Publicitas branch or from Publimedia.
Corporate Publishing FactbookFor the first time, the Forum Corporate Publishing, which brings together CP service providers from German-speaking countries, publishes the "Factbook". As an annual standard work for the industry, it is intended to provide increasing transparency in the CP market and inform publishers of customer magazines as well as marketing and communications decision-makers about the most important developments in all areas of corporate publishing. The "Factbook 2001" is available for 98 Marks from the Forum office, petra.tewes@ forum-corporate-publishing.de or tel. 0049 89 34 077 977.
Handbook of Communication 2001In ten chapters, the Swiss Advertising Agenda 2001 provides information on all aspects of advertising, communication, media and marketing. The latest edition also contains a keyword and company index. All addresses are also available on the Internet at www.werbeagenda. ch. The 900-page agenda costs CHF 190 and is published by Orell Füssli Verlag, ISBN 3-280-03121-4.
It is available in German and French for 30 francs from any Publicitas branch or from Publimedia.
Corporate Publishing FactbookFor the first time, the Forum Corporate Publishing, which brings together CP service providers from German-speaking countries, publishes the "Factbook". As an annual standard work for the industry, it is intended to provide increasing transparency in the CP market and inform publishers of customer magazines as well as marketing and communications decision-makers about the most important developments in all areas of corporate publishing. The "Factbook 2001" is available for 98 Marks from the Forum office, petra.tewes@ forum-corporate-publishing.de or tel. 0049 89 34 077 977.
Handbook of Communication 2001In ten chapters, the Swiss Advertising Agenda 2001 provides information on all aspects of advertising, communication, media and marketing. The latest edition also contains a keyword and company index. All addresses are also available on the Internet at www.werbeagenda. ch. The 900-page agenda costs CHF 190 and is published by Orell Füssli Verlag, ISBN 3-280-03121-4.
