News: gentle web

People who get their news online every day have a smaller environmental impact than readers of a daily newspaper.

People who use the Internet every day for information have less of an impact on the environment than readers of a daily newspaper.Gentle web Television does even better. This is the result of a life cycle assessment study by the Swiss Federal Laboratories for Materials Science and Technology (Empa). The production of televisions and computers pollutes the environment many times less than the production of a newspaper. However, prolonged use of electronic media increases the impact. After 20 minutes of surfing, the eco-balance of the Internet has caught up with that of the daily newspaper. Television viewers, on the other hand, can make themselves comfortable in their armchairs: Only after 80 minutes in front of the screen (four times the "Tagesschau") do they pollute the environment as much as a newspaper reader.
Contract Media launches new siteThe Zurich-based communications agency Contract Media presents itself on the Internet with a new website. The team around ex-Blick boss Sacha Wigdorovits presents itself as well as its clients in words and pictures. Once a month Contract Media wants to present its know-how
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Trade fairs for marketing freaksAt the X'01 and X'Event marketing trade fairs in Zurich, around 400 exhibitors present the latest developments and trends in event marketing, new media, direct marketing, advertising, sponsoring and sales promotion, in addition to special shows and special events, on an area of over 15000 square meters. More information on the trade fair at www.xpage.ch

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