News: Havas Advertising becomes Havas
The French advertising group Havas Advertising is simplifying its name to Havas. It purchased this brand name from the media conglomerate Vivendi Universal for 4.5 million euros.
The French advertising group Havas Advertising is simplifying its name to Havas. It has bought this brand name from the media group Vivendi Universal for 4.5 million euros.news Havas Advertising becomes Havas With this renaming, the group is returning to its original name. The suffix "Advertising" was added in 1996 to distinguish the company from the other units of the now defunct Havas media group.
Newspaper merger in Springer's Berlin Axel Springer Verlag (ASV) is merging its daily newspapers Die Welt and Berliner Morgenpost. The editorial offices and publishing houses will be merged in the course of next year. Both papers will continue to be published as independent titles. The current ZDF director Dieter Stolte will become joint publisher as of April 1, 2002. The editor-in-chief of Die Welt, Wolfram Weimer, will take over.
Major departures at AOL and VivendiTwo major departures are imminent at the media giants AOL Time Warner and Vivendi Universal. AOL CEO Jerry Levin is stepping down in May 2002. His successor will be Richard Parsons, one of the two Chief Operating Officers. Edgar Bronfman, Vice President of Vivendi Universal, will also be stepping down in the spring. Bronfman will, however, remain a member of the Vivendi Management Board.
WPP wants Berlin CameronThe advertising holding company WPP wants to take over Berlin Cameron and make it the new headquarters of the Red Cell network. This was reported by Advertising Age, which is itself a client of the New York agency. The takeover would allow WPP to solve two problems at once: Red Cell, previously only represented by the low-profile agency Cole & Weber from Seattle, would gain more weight in the USA, and with Chairman Andy Berlin, a successor would be found for Red Cell's CEO Luca Lindner, who wants to move to D'Arcy.
Newspaper merger in Springer's Berlin Axel Springer Verlag (ASV) is merging its daily newspapers Die Welt and Berliner Morgenpost. The editorial offices and publishing houses will be merged in the course of next year. Both papers will continue to be published as independent titles. The current ZDF director Dieter Stolte will become joint publisher as of April 1, 2002. The editor-in-chief of Die Welt, Wolfram Weimer, will take over.
Major departures at AOL and VivendiTwo major departures are imminent at the media giants AOL Time Warner and Vivendi Universal. AOL CEO Jerry Levin is stepping down in May 2002. His successor will be Richard Parsons, one of the two Chief Operating Officers. Edgar Bronfman, Vice President of Vivendi Universal, will also be stepping down in the spring. Bronfman will, however, remain a member of the Vivendi Management Board.
WPP wants Berlin CameronThe advertising holding company WPP wants to take over Berlin Cameron and make it the new headquarters of the Red Cell network. This was reported by Advertising Age, which is itself a client of the New York agency. The takeover would allow WPP to solve two problems at once: Red Cell, previously only represented by the low-profile agency Cole & Weber from Seattle, would gain more weight in the USA, and with Chairman Andy Berlin, a successor would be found for Red Cell's CEO Luca Lindner, who wants to move to D'Arcy.
