Silverspot: Radio spot realized for Salomon Switzerland with Anita Weyermann
Starting March 22, Salomon Switzerland will air a radio commercial to draw listeners' attention to Salomon's new XT-Wings trail running shoes.
The narrator of the Salomon radio spot is the former Swiss middle and long-distance runner Anita Weyermann. Silverspot Recording Studios in Uster is responsible for the realization and production. The entire radio planning and implementation was carried out by Publicitas Radiotele. The radio spot will run until March 31, 2010 on the Swiss German radio stations of the Swiss Radio Pool City Plus, including Radio Sunshine.
> To the radio spot
> To the radio spot
