Advertising Primer 2003 now available in print

After being available for download at the end of the year, the Advertising Primer 2003 can now be ordered in printed form from Ringier Verlag, and contains key data on the largest Swiss newspapers and magazines, an overview of the most important media studies and much more. It can be ordered at www .go4media.ch in German, English or French. It is also available as a PDF file.