NZZ opens the page 2
Advertisements The request came from Bank Vontobel. The idea was approved by editor-in-chief Hugo Bütler.
Advertisements The request came from Bank Vontobel. The idea has been approved by Editor-in-Chief Hugo Bütler, and the Neue Zürcher Zeitung is now also publishing single-column ads on page 2 throughout. The new offer costs just under 50 percent extra. The bank was the first customer to post its annual financial statements. Another annual booking is in the pipeline, and demand is "very high", as advertising manager Marcel Kohler explains.
