Cinecom markets films in French-speaking Switzerland

Marketing: The media marketing company Cinecom will take over exclusive marketing of the French-Swiss film magazine *Films* effective early May.

Marketing The media marketing company Cinecom is taking over the exclusive marketing of French-speaking Switzerland's Kinorevue Films at the beginning of May. "We are thus taking an important step towards strengthening our foothold in French-speaking Switzerland and further expanding our offering in the cinema market," Managing Director Matthias Luchsinger is quoted as saying in a press release. Cinecom already markets the free Swiss-German film magazine Close-up. Films has been shedding light on international and Swiss filmmaking since 1999. It is published by the Association Mediafilm in Lausanne. The magazine is published eleven times a year with a circulation of around 20,000 copies and is aimed at young, urban and cinema-loving people.

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