European brands benefit from the war in Iraq
Branding A survey conducted by the Berlin-based agency Publicis Public Relations among approximately 1,000 German consumers has revealed
Branding A survey of around 1,000 German consumers conducted by the Berlin agency Publicis Public Relations revealed that 41% of our northern neighbors are currently buying more European branded goods for political reasons. Only one in five of those surveyed consciously boycotted US brands.
