Tour d'horizon
This four-volume reference work also provides practitioners with inspiring insights into the latest scholarly analyses of the media industry.
The four-volume overview also provides practitioners with inspiring insights into current scientific analyses of the media industry, with the first two books, which can be purchased separately, focusing on micro- and macroeconomic considerations of the information society. Their usefulness lies not least in opening the view for the close, sometimes disastrous coupling of the media system with the other social subsystems such as the (recessive) economy.> Media and Economy. Volume 1 + 2: Economic, cultural and political science perspectives, edited by Klaus-Dieter Altmeppen and Matthias Karmasin. Westdeutscher Verlag, Wiesbaden 2003. 300 pages each and CHF 42.-.
