To each his own island

Self-promotion Everyone knows that incentive trips are a popular means of VF, but hardly anyone can afford them any more, so the agency FCB Leutenegger Krüll was not impressed by the current lament and recently published such a catalog under the imperative motto "Only the prices count". The foreword states where the agency wants to take its clients in 2004. On the following pages, the advertisers present creative award destinations such as Cannes, New York, London or Essen - clearly laid out as in a travel brochure with information on ambience, accommodation, entertainment and the value of the award. By mentioning entry and vaccination regulations as well as the industry-standard travel guarantee, the agency team demonstrates its poliglotte and customer-oriented philosophy.