Bridging

Fashion Since 1999, the Ticino-based family business Monn has been trying to link the image in advertising with the image in art in its catalogs.fashion Since 1999, the Ticino-based family business Monn has been trying to link the image in advertising with the image in art in its catalogs. This is also the case in the current issue, which also pays homage to the expressionist "Red-Blue" group of artists. The group was active between Ticino and Basel in the 1920s. Monn has a good reason for building bridges between the two regions: for the past year, the fashion store has been operating a branch in Basel in addition to Bellinzona, Lugano, Locarno and Chiasso. The initiator and conceptual designer of the artistic fashion catalogs is the photographer and creative Adriano Heitmann.