Campaigns against black thoughts

Public health In Switzerland, one in five adults suffers from depression at some point in their lives.

Public health In Switzerland, one in five adults suffers from depression at some point in their lives, and the Swiss Depression League Equilibrium is committed to ensuring that this illness is treated as such by doctors. At the same time, it promotes solidarity and offers help for self-help. To do all this, it needs money, which is now being raised with a campaign by Grey Zurich. The advertising is as simple as it is inexpensive: "If you only see black here, contact us," the organization recommends on the full-page "blank" advertisement.

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