Planned merger
Agencies: This spring, the Zurich-based PR agency Piar announced that it would be moving to 7 Wengistrasse, where the PR agency Vipr is already headquartered.
Agencies In spring, the Zurich PR agency Piar announced its move to Wengistrasse 7, where the PR agency Vipr is already based, stating at the time that the two agencies expected to benefit from synergies in market development, but would remain independent. Now that they have moved in, they are apparently aiming for a closer connection: Piar has announced a close cooperation with Vipr, which should lead to a merger, writes Pressetext Europa.
