Advertising in wax

Branding A brand symbol is moving into Madame Tussaud's wax museum in London for the first time, but it's not Mr. Proper or Ronald McDonald who is sitting between Queen Elizabeth and Michael Jackson - it's Puppy, a cute little Labrador puppy. Puppy has been advertising the Kimberly-Clark toilet paper brand Andrex in England for 32 years. The puppy is a star. As a soft toy, it is said to live in one in ten households in the UK. In a survey conducted by Madame Tussaud's, Puppy emerged as the nation's favorite fictional TV character. Since 2002, Kimberly-Clark has also been bringing the cute puppy to other countries. In Switzerland, he has recently appeared in television commercials for Hakle. The toilet paper brand's website is also dedicated to the cute four-legged friend. The coloring sheet and quiz are aimed primarily at children.
(sm)