Radio lions from Switzerland

Events Radiopower.ch has secured the Swiss rights for the Cannes Lions Radio category from Cinecom for its planned Spot Award.Radiopower.ch, the name of the association of advertising time marketers and the major radio pools, has postponed the first edition of the event to May 26 in order to allow the winning entries in the industry competition to automatically participate in the Cannes Festival. "This positioning in the international environment will enable us to raise the profile of the Swiss Spot Award," Roland Baumgartner from Radiopower.ch is convinced.