Lions of a different kind awarded
Awards: The Cannes Lions International Festival of Creativity (taking place this year from June 19 to 25) will now also name the Agency of the Year in the Lions Direct and Cyber Lions categories.
Awards In future, the International Advertising Festival in Cannes (this year from June 19 to 25) will also select the Agency of the Year in the Lions Direct and Cyber Lions categories, with the title going to the agency that has won the most awards in the category. A Grand Prix is worth ten points, a Gold Lion seven points, a Silver Lion five points and a Bronze Lion three points.
