L'Hebdo finds partners with Parship
Personals: Ringier's magazine L'Hebdo has integrated the services of the online dating site Parship into its website.
The Ringier magazine L'Hebdo has integrated the online dating service Parship into its website, which for Daniel Pillard, Director of Ringier Romandie, is the logical addition to the contacts section in the magazine, which is being continued in parallel. Parship is aimed at an upmarket customer segment; users must sign up for at least six months and pay a fee of CHF 285. The dating agency, which is majority-owned by the German Holtzbrinck publishing group, works with NZZ and Weltwoche, among others, in German-speaking Switzerland.
