Trio seeks new patrons for Rega

Non-profit organizations Swiss Air-Rescue (Rega) has entrusted Trio with its national patronage campaign for the current year.

Non-profit organizations Swiss Air-Rescue (Rega) has entrusted Trio with its national patronage campaign for the current year, and the Lausanne-based agency convinced the Rega managers with a concept that focuses on peaceful, realistic images of the target group's lives instead of the usual negative, alarmist advertising style of rescue organizations.

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