SBB describes SBG advertisement as a silent gag
The Swiss Trade Union Federation (SGB) caused a stir on Tuesday with an advertisement.
The Swiss Federation of Trade Unions (SGB)
made a splash on Tuesday with an advertisement in the Bund and the Berner Zeitung
for an uproar. The advertisement promotes a "no" vote on the
Extension of Sunday working on November 27, but SBB boss
Benedikt Weibel, who is campaigning for a Yes vote. "I work on Sunday
I don't usually do that - I stick to the Bible," says Weibel.
quoted in the advertisement. These words are taken from a personal interview with
Weibel in the Bund in January 2003. In the advertisement, Weibel's true
View not recognizable.
However, the provocative SGB advertisement is no longer to be printed.
SBB has asked the media to submit a cease-and-desist declaration by
on Tuesday, September 27, 2005 at 5:00 pm. According to a
SGB media release are the Tages-Anzeiger and the Basler
newspaper complied with this request. The two publish
Publishers will not publish the advertisement booked by the SGB today or tomorrow. According to
SBB media spokeswoman Michèle Bamert also informed the Berner Zeitung and
the Federal Government submitted the cease-and-desist declaration in good time.
SGB spokesman Pietro Cavadini regrets that the two publishers have
freedom of expression in their advertising columns under pressure from SBB
would have sacrificed. The SGB emphasizes that the advertisement is mainly about
the fundamental question of the extension of Sunday work and not about the
Person Weibel. In response to the question as to why SBB
Bamert replied that the SGB had been in contact with the
the advertisement on the one hand without permission the portrait of Benedikt
Weibel and, on the other hand, Weibel was clearly in favor of a Yes vote on the
November 27. Bamert also emphasizes that the advertisement
violated Weibel's personal rights. "We are aware of this,
that the SGB advertisement is a gag. However, we regard the gag as
It's not worth it," Bamert explains to Werbewoche.
According to the SGB, Weibel has instructed his lawyer to act on behalf of SBB
to take action against the SGB. "We will only do so at a later date
decide whether we will take legal action against SGB," explains
Bamert told Werbewoche.
Rona Grünenfelder
made a splash on Tuesday with an advertisement in the Bund and the Berner Zeitung
for an uproar. The advertisement promotes a "no" vote on the
Extension of Sunday working on November 27, but SBB boss
Benedikt Weibel, who is campaigning for a Yes vote. "I work on Sunday
I don't usually do that - I stick to the Bible," says Weibel.
quoted in the advertisement. These words are taken from a personal interview with
Weibel in the Bund in January 2003. In the advertisement, Weibel's true
View not recognizable.
However, the provocative SGB advertisement is no longer to be printed.
SBB has asked the media to submit a cease-and-desist declaration by
on Tuesday, September 27, 2005 at 5:00 pm. According to a
SGB media release are the Tages-Anzeiger and the Basler
newspaper complied with this request. The two publish
Publishers will not publish the advertisement booked by the SGB today or tomorrow. According to
SBB media spokeswoman Michèle Bamert also informed the Berner Zeitung and
the Federal Government submitted the cease-and-desist declaration in good time.
SGB spokesman Pietro Cavadini regrets that the two publishers have
freedom of expression in their advertising columns under pressure from SBB
would have sacrificed. The SGB emphasizes that the advertisement is mainly about
the fundamental question of the extension of Sunday work and not about the
Person Weibel. In response to the question as to why SBB
Bamert replied that the SGB had been in contact with the
the advertisement on the one hand without permission the portrait of Benedikt
Weibel and, on the other hand, Weibel was clearly in favor of a Yes vote on the
November 27. Bamert also emphasizes that the advertisement
violated Weibel's personal rights. "We are aware of this,
that the SGB advertisement is a gag. However, we regard the gag as
It's not worth it," Bamert explains to Werbewoche.
According to the SGB, Weibel has instructed his lawyer to act on behalf of SBB
to take action against the SGB. "We will only do so at a later date
decide whether we will take legal action against SGB," explains
Bamert told Werbewoche.
Rona Grünenfelder
