Trimedia is strengthened by Citigate agencies

The PR group Trimedia is expanding its presence in Europe. Agencies from the Citigate network in Sweden, Spain, Portugal, Italy, Belgium and the Netherlands are expected to be integrated into Trimedia by the end of the year. In addition, a Citigate office in London will be linked to Trimedia UK, and the Frankfurt-based Citigate Demuth will be managed by Trimedia Deutschland, albeit under its previous name. This means that the group, which was founded in Switzerland in 1981, now has 26 branches in eleven European countries. The background to the expansion is the takeover of Citigate's parent company Incepta by the Huntsworth Group, to which Trimedia has belonged since spring 2004. Citigate will continue to be represented in Europe and also manages agencies in Asia and North and South America.