Der Spiegel also launches a library
The news magazine now also wants to tap new sources of revenue with a literary new sources of revenue with a literary book series.
The news magazine Der Spiegel is now also planning to publish a
book series to tap into new sources of revenue. Following the example of the Süddeutsche
newspaper, which has more than 10 million copies of its 50-volume SZ library.
has sold volumes, a comprehensive literary exhibition is to be published next year.
series will be launched, as the industry magazine Werben & Verkaufen
(W&V) reports. Publishing director Matthias Schmolz, at Spiegel
responsible for ancillary business, confirmed that a "concept
with high standards and a clear orientation function"
is being worked on. It is still too early to talk about details.
According to W&V, however, it is certain that the "large mirror library" 2006
will come. The trade journal writes further (quoted in the Netzeitung):
"If Der Spiegel succeeds in being nominated for the best 50 or 100 works of
German or world literature licenses, and to give readers the opportunity to
an attractively priced offer, then a million-dollar success is guaranteed.
possible - and a seven-figure profit." In addition to the planned series
the news magazine is also expanding its book business with its own content.
from. After the surprising million-dollar success of "Dativ ist dem
Genitiv sein Tod" by Spiegel-Online editor Bastian Sick are
at least three more Spiegel Online books in the works.
book series to tap into new sources of revenue. Following the example of the Süddeutsche
newspaper, which has more than 10 million copies of its 50-volume SZ library.
has sold volumes, a comprehensive literary exhibition is to be published next year.
series will be launched, as the industry magazine Werben & Verkaufen
(W&V) reports. Publishing director Matthias Schmolz, at Spiegel
responsible for ancillary business, confirmed that a "concept
with high standards and a clear orientation function"
is being worked on. It is still too early to talk about details.
According to W&V, however, it is certain that the "large mirror library" 2006
will come. The trade journal writes further (quoted in the Netzeitung):
"If Der Spiegel succeeds in being nominated for the best 50 or 100 works of
German or world literature licenses, and to give readers the opportunity to
an attractively priced offer, then a million-dollar success is guaranteed.
possible - and a seven-figure profit." In addition to the planned series
the news magazine is also expanding its book business with its own content.
from. After the surprising million-dollar success of "Dativ ist dem
Genitiv sein Tod" by Spiegel-Online editor Bastian Sick are
at least three more Spiegel Online books in the works.
