First online response check for events

"EventWatch" is a newly developed trend barometer for cultural and sporting events. It shows how events are covered in the German-language media and enables comparisons to be made.

On January 30, 2006, the Hamburg-based media monitoring company PressWatch AG launched a service that opens up a new dimension in the media monitoring sector.
resonance and success analyses. Partner is the trade association
for Sponsoring, FASPO.
"EventWatch" is a newly developed trend barometer for cultural and
sporting events. It shows neutrally and independently which
Consideration of events of all kinds in the German-speaking media
and enables comparisons. Will the Bundesliga make it into
of reporting to take first place among the top sports, even if
World Cup preparations are underway at the same time and the Australian Open
take place? How does "DSDS" compare to the "Bundesvision Song
Contest" there? How many reports are published on the Berlinale?
how many to the Golden Globe Awards?
With EventWatch, the presence of
more than 200 sporting and cultural events. For both
areas are each processed separately from around 200,000 articles daily from around
3,500 German-language web media were evaluated. Every mention counts and
ensures the ranking in the trend check.
Sports such as football, tennis, cycling and motor sports or
athletics can be compared with each other, but also the
important competitions within a sport. The media response to the
Hannover Messe can be compared with the response to the ISPO and the
Salzburg Festival with the Puccini Festival Weeks.
Time parameters such as "today", "last 7 days", "last 30 days" and
"2006" show where resonance could be generated in the media and
which events quickly lost media interest.
The link to the current top ten list for culture and sport as well as
numerous charts updated around the clock on all important
events can be found at www.presswatch.de and www.faspo.de.

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