FIFA and Visa cooperate

Visa International has become a partner company of the world football association Fifa. According to a press release, the payment service provider will enjoy global rights to a large number of FIFA activities such as the FIFA World Cup - from marketing to competitions and special events - during the eight-year term of the agreement. Exclusive payment programs for these activities are to be developed jointly. The cooperation builds on marketing programs for similarly large sporting events such as the Olympic Games and the Rugby World Cup.