cR Kommunikation returns a mandate
As part of an agency competition, the PR agency cR Kommunikation won the account for Nokia Alps and has been managing it on an operational basis since March 2004. However, the relationship of trust no longer exists.
The PR agency cR Kommunikation won the mandate for Nokia Alps as part of an agency competition and has also managed the mandate operationally since March 2004. After a good two years of work on the mandate and an analysis of this collaboration, the agency has decided to return the mandate at the end of May 2006. The reason: there were differences of opinion between the agency and the client regarding the structure of the mandate and the nature of the collaboration. From the agency's point of view, the basis of trust and thus the prerequisite for a successful partnership no longer existed, the agency announced in a communiqué on Wednesday evening.Nokia, for its part, announced on Wednesday evening that the entire PR mandate for Nokia in Switzerland will be taken over by the Zurich PR agency PRFact from June 1, 2006. PRFact has been supporting Nokia with public relations projects in the scene and lifestyle sector since 2003.
