Germany: Innovative reward system attracts visitors

The new Millioneurodeal.com platform has launched a special reward system that creates incentives to visit the website again and again. Companies can buy advertising space on the site, which will be linked to their home pages. When the advertising space, measured by number of pixels, exceeds the thresholds of 1,000, 10,000, 100,000 and 1,000,000 pixels sold, the respective visitor receives as many euros as it corresponds to the respective number of pixels. To receive the million euros, the visitor must be the first to call a hotline and correctly answer a predefined question about a company advertising on Millioneurodeal.com. Responsible is the company Top-Trade with the two managing directors Dirk Dziedeck and Markus Eckert, who also operate the site Shoppingstore24.de.