obs-Awards are looking for the best PR images

News aktuell, the German partner of SDA subsidiary News aktuell Schweiz, is launching the new industry prize "obs-awards 2006". The best PR images of the year are being sought for the six categories "Portrait", "Corporate Communications", "PR Event", "Product Photo", "Sports Sponsorship" and "Infographics". Press offices and PR agencies from Germany and Switzerland that have made photos and graphics available to the media for royalty-free use in the past twelve months can apply until August 23. The awards are intended to recognize the growing importance of photos - not least through the medium of the Internet - for media work, according to a press release. Journalists, press spokespersons and PR professionals will decide which applicants make the running in a final online vote. The winners will be announced in November and the prizes are worth a total of 3000 euros.