Goldbach Crossmedia Award 2026 starts
The Goldbach Crossmedia Award is entering its next round. For 22 years, the award has recognized Switzerland’s most creative and effective cross-media campaigns. Submissions will be accepted through January 23, 2026.
The Goldbach Crossmedia Award is once again looking for the most creative and effective cross-media campaigns in Switzerland. For 22 years, the award has honored campaigns that show how effectively creative ideas can be implemented across multiple channels. The decisive factor is not the number of media used, but a well thought-out and effective combination that reaches the audience at the right time in the right environment with a consistent story.
Last year's winner and expert jury
Last year, the agency Yoveo (Team Farner) together with Arosa Tourism impressed the jury with Switzerland's first crowd-generated AI campaign and secured the coveted gold place. In 2026, the decision on the best campaigns will once again be in the hands of an independent expert jury made up of experienced representatives from creative and media agencies and advertising clients.
Return to the creative ranking
An important innovation: the Goldbach Crossmedia Award will once again be part of m&k's creative ranking. This marks its return to the list of the most important Swiss creative awards - a clear sign of the increasing relevance of cross-media communication in today's media landscape.
Submission and award ceremony
Agencies and companies can submit their projects for the Goldbach Crossmedia Award 2026 until January 23, 2026. The winners will be honored on April 16, 2026 at the Best of Swiss Web Award Night at the Zurich event location The Hall.
